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The Mental Healthcare Consumer Journey

Healthcare Success

Our Senior Marketing Strategist, Kathy Gaughran, recently shared invaluable insights at the 2024 Mental Health Marketing (MHM) conference about how to reach consumers during their healthcare journey. We invite you to  subscribe to our blog  and connect with us on LinkedIn: Stewart Gandolf , Kathy Gaughran , and  Healthcare Success.

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9 Healthcare Marketing Trends to Embrace in 2023

Healthcare Success

Healthcare consumers continue to move swiftly down the paths of least resistance toward quality care. This spells trouble for healthcare organizations that cannot change with the times. It’s time to pay attention to what competitors offer and find ways to remove unnecessary obstacles to care.

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Build Stronger Doctor Referral Networks for Your Multilocation Specialty Practice

Healthcare Success

Susan Boydell Principal for Barlow McCarthy Subscribe for More: Dont miss future insights subscribe to our blog and join us on LinkedIn: Stewart Gandolf and Healthcare Success. Read the Full Transcript Stewart Gandolf (Healthcare Success) Hi, everyone. Stewart Gandolf (Healthcare Success) We always do. Stewart Gandolf here.

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14 Ways to Reduce Long Patient Wait Times

Healthcare Success

The pandemic fast-tracked the growing notion of healthcare consumerism , spurring several changes in the healthcare industry. It is well-established that longer patient wait times negatively impact patient satisfaction , specifically regarding patient confidence (in the provider) and perceived quality of care.

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Rise of Retail Healthcare: Challenges and Opportunities for Payers

HIT Consultant

Director of Healthcare Strategy at LexisNexis Risk Solutions Healthcare delivery continues to evolve to meet ever-changing patient demands. Nearly 70% of physicians now work for a corporate entity instead of private practices. The latest industry evolution is the expansion of retail healthcare delivery.

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How Healthcare Can Take A Consumer-First Cue From Small Business

HIT Consultant

Like most physicians, I went into medicine to care for patients — not to be a healthcare bureaucracy wrangler. A $30 billion healthcare SaaS market promises to solve many of these administrative pain points. This same magical experience should exist in healthcare, but it does not. But the status quo is not tenable.

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COVID-19 Lessons Chart a Path to a Better Healthcare System

Accountable Care Doctors

The lessons from COVID-19 outline a path forward toward sustainable, high-quality healthcare. There is no argument that this pandemic is a devastating crisis in terms of its impact on society and its impact on our healthcare system. Relationships between primary care and specialists are now digital.