Health Populi

DECEMBER 18, 2023

The pharmaceutical industry and health insurance companies garnered 3 in 10 people rating them as excellent/good, with nursing homes at the bottom a 2.5/10 Physicians’ fall was also a big hit of 15 percentage points down, from 84% of consumers rating doctors with the highest grade of service down to 69% in 2023. health system.

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Healthcare Success

AUGUST 8, 2022

Welcome to part three of our “Marketing to Doctors” blog series. This series is a comprehensive playbook for healthcare businesses, device and supply companies, SaaS, or anyone who wants to market their products and services directly to doctors (physicians, surgeons, and other healthcare professionals).

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Healthcare It News

DECEMBER 13, 2024

However, while DTP technology could empower patients to advocate for the best possible treatment options, members of Congress and others are concerned about the potential conflict of interest for pharmaceutical companies offering direct sales. Lawmakers recently asked pharmaceutical companies questions about their tapping into virtual care.

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HIT Consultant

NOVEMBER 13, 2024

Serious illnesses often involve long, uncertain diagnostic processes, with many patients navigating their symptoms alone while consulting multiple doctors. This collaboration also introduces a transformative approach to patient marketing, particularly for pharmaceutical companies.

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Healthcare It News

AUGUST 28, 2024

This week more vendors announce integrations with artificial intelligence-driven tools and platforms that better connect patients and doctors during visits, find and lower specialty medication costs and access care resources at home or on the go. Andrea Fox is senior editor of Healthcare IT News.

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Healthcare It News

JANUARY 30, 2024

It gives doctors an understanding of a patient’s condition quickly so they get more face-to-face time with patients. During pilot tests, 90% of doctors said they intended to continue using the feature. This shows that if a solution is accessible and has a positive impact on doctors, it will be adopted.

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Healthcare It News

NOVEMBER 14, 2022

Advanced Therapy Management, to provide pharmaceutical companies with visibility into the use of patient therapies, from referrals and appointment scheduling to drug manufacturing. Digital marketplaces, which are available to pharmaceutical and medical device companies in the ecosystem to sell products and offer subscriptions.

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HIT Consultant

OCTOBER 25, 2022

The proportion of pharmaceutical companies hiring for AI-related positions kept relatively steady in May 2022 compared with the equivalent month last year, according to a Pharmaceutical Technology study, with 39.3% of the companies included in the analysis recruiting for at least one such position. . Operational Challenges of AI.

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HIT Consultant

NOVEMBER 20, 2024

Impact and Performance World Class Health delivers substantial value to employers by guaranteeing up to 50% savings on surgeries and specialty pharmaceuticals and a 5% overall reduction in medical expenses—with no co-pays for employees.

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Health Populi

AUGUST 2, 2021

This has raised the importance of price transparency, which is based on the hypothesis that if patients had access to personally-relevant price/cost information from doctors and hospitals for medical services, and pharmacies and PBMs for prescription drugs, the patient would behave as a consumer and shop around. In the U.S.,

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Healthcare Success

JUNE 6, 2022

After all, would you trust your own eyes to a surgeon who has done 20 surgeries, or another doctor who has done 2,000 surgeries? One of the biggest reasons doctors choose employment over private practice is changes to reimbursement. Pharmaceutical Companies. Most people choose the latter. Avalere Health reports only 26.1%

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HIT Consultant

FEBRUARY 16, 2022

H1’s expansive doctor network will now have the ability to discover research findings, develop ideas, and collaborate in the spirit of improving the world of medicine and scientific research. H1 currently offers the industry’s premier healthcare data ecosystem for Healthcare Providers (HCPs).

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Healthcare Success

MARCH 17, 2025

You go in, you see a doctor, go into the ER, then months later, you're getting a whole bunch of bills from a variety of organizations and entities. You know, you're educating, you've got the backing of a large institution to go convince each doctor for one at a time, this is a good idea. You had no idea touched your visit. It's funny.

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Healthcare Success

MAY 24, 2022

Doctors tell patients that an ounce of prevention beats a pound of cure. Today, virtually every type of healthcare business markets, including health systems, hospitals, multilocation providers, solo practices, pharmaceuticals, medical device manufacturers, health plans, consumer brands, and more. The same holds true for marketing.

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Home Health Care

DECEMBER 3, 2024

They might have six different chronic conditions and various doctors. We believe we can support the care team significantly by being that quarterback, providing 24/7 access to pharmaceutical care and a lifeline at any time for those who might need it. Residing at home requires a whole new level of integrated care.

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Health Care Success

APRIL 7, 2021

While the public only moderately trusts information provided by elected officials, government agencies such as the Food and Drug Administration, and medical scientists, doctors remain extraordinarily trusted. NEJM ) In fact, according to a recent NPR /Ipsos survey, 85% of Americans trust their personal doctor. Talk it up!

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HIT Consultant

FEBRUARY 16, 2025

NPs, who hold graduate-level degrees and possess advanced training and skills, can perform many of the same services as doctors, including care coordination. Doctors may receive per-patient compensation for recruiting and monitoring participants, as well as for collecting and reporting data.

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HIT Consultant

JANUARY 27, 2025

In a conventional approach, a doctor would likely conduct a range of standard tests, prescribe medication, and suggest lifestyle modifications, striving for an optimal result. AI is revolutionizing pharmaceuticals and clinical research by significantly accelerating drug discovery and development.

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Healthcare It News

JUNE 10, 2022

They then have to call their doctor to discuss more affordable options. Of course, pharmacies of all types can connect, whether those be traditional pharmacies, large retail or specialty pharmacies, online pharmacies, or even pharmaceutical services hubs.

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HIT Consultant

AUGUST 26, 2022

M in Series C funding to bring unprecedented medical experience by strengthening partnerships with pharmaceutical companies in Japan and the US. Ubie is a Japanese health-tech startup founded by a medical doctor and an engineer in 2017. What You Should Know: – Ubie , a Japan-based digital health startup raises $26.2

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HIT Consultant

MARCH 9, 2025

Faster Content Creation for Busy Professionals Doctors, nurses, and medical educators dont have time to create videos from scratch. This consistency is essential for hospitals, clinics, and pharmaceutical companies sharing important health updates. The result? A professional video thats easy to understand and share.

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Health Populi

FEBRUARY 10, 2019

Most patient visits to doctors result in a prescription written for a medicine that people retrieve from a pharmacy, whether retail in the local community or via mail order for a maintenance drug. But electronic prescribing alone doesn’t solve the Holy Grail challenge for both the pharmaceutical industry and providers: medication adherence.

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Healthcare ECONOMIST

JANUARY 27, 2025

One point they make is that the IRA’s Medicare Drug Price Negotiation program will reduce pharmaceutical expenses on marketing and lobbying. Thus, marketing to influence doctor’s prescribing decisions is likely to still take place. Will IRA cause firms to allocate funds from marketing to R&D?

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Sheppard Health Law

NOVEMBER 21, 2022

Pharmaceutical manufacturers are challenging the breadth of the Federal Anti-Kickback Statute (“AKS”) in federal court, arguing that the government is harming the very vulnerable patients it aims to serve by prohibiting cost-sharing subsidies for life-saving oncology drugs.

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Bill Of Health

NOVEMBER 28, 2022

In 2021, the total revenue of Italian pharmacies dropped by 4% compared to 2015, despite Italy being the fifth largest country in the EU for pharmaceutical expenditures. This contraction in total revenue was mainly influenced by the decline in Italian pharmaceutical expenditures over the last decade: compared to the revenue of 18.8

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HIT Consultant

JUNE 2, 2023

HCP marketing, also known as healthcare professional marketing, plays a vital role in the pharmaceutical industry. It focuses on engaging and informing healthcare professionals about pharmaceutical products, treatments, and services. What is HCP Marketing?

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HIT Consultant

JANUARY 11, 2024

Unleashing the Power of Healthcare Blockchain Imagine a healthcare system where data breaches are a relic of the past, where medical records flow seamlessly between doctors and patients, and where medication supply chains are transparent and secure. annual growth rate compared to its $3.9B valuation in 2023.

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Healthcare Success

FEBRUARY 24, 2025

This week's podcast dives into successful sales leadership and is relevant to most healthcare verticals, including B2B sales in SaaS, pharmaceuticals, medical device, hospitals, etc. Really, primarily, they're going out selling to doctors. And you know, I used to back when I worked with individual doctors back years ago.

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Health Populi

APRIL 12, 2021

Just over one-half of White Americans would prefer to receive a COVID-19 vaccine in a doctor’s office, versus about one in four Black or Latinx health citizens in the U.S. In addition, the research also surveyed 153 provider executives, 124 pharmaceutical execs, and 128 health plan executives. preferring the medical office.

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HIT Consultant

FEBRUARY 1, 2024

Mike Szczesny, Owner & VP of EDCO Awards & Specialties Influencer marketing in the pharmaceutical industry is a complex issue with reasonable arguments on multiple sides. On the one hand, leveraging individual patients’ personal experiences and narratives may help bring an authentic voice to product messaging.

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HIT Consultant

MAY 25, 2022

Although non-specialty drugs are more commonly prescribed, high-cost specialty drugs represent a majority of pharmaceutical budgets. A recent report from the National Institutes of Health projected spending on specialty drugs to outpace growth in the pharmaceutical market, enough to exceed 50 percent of overall drug expenditures in 2021.

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Health Populi

DECEMBER 27, 2021

That a pharmaceutical company executive is speaking on the main stage at CES speaks to digital health’s mainstreaming beyond elite athletes and smartwatches that track activity.

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Health Populi

JULY 20, 2020

45% in pharmaceutical companies, and 44% in large retail pharmacy chains. Health Populi’s Hot Points: Accenture’s findings bode well for the maturing telehealth platform companies like Amwell, Doctor on Demand, and Teladoc, among others who have garnered major multi-million investments in the second quarter of 2020.

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HIT Consultant

JANUARY 13, 2023

These pharmacies also acted as trusted intermediaries between patients and doctors or hospital systems. This shortage became a critical issue during the pandemic when people relied heavily on telemedicine and the advice of doctors to carry them through the unprecedented time.

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Health Populi

OCTOBER 6, 2021

That a pharmaceutical company executive is speaking on the main stage at CES speaks to the category’s mainstreaming beyond elite athletes and smartwatches that track activity.

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HIT Consultant

DECEMBER 6, 2022

Doctors have been using questionnaires and subjective responses including, the answer to the popular question, ‘What is your pain on a scale of 0 to 10?’ Inside the Clinical Study: What doctors observed. Unfortunately, each person’s pain tolerance and perception are different. Patients, practitioners and payers will all benefit.

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Healthcare ECONOMIST

OCTOBER 27, 2022

That pharmaceutical firms are making unfair profits here? Thus, it is the hospital, rather than the pharmaceutical company, who is actually making money off the $38,000 drug in this case. This is due to the 340B program which mandates pharmaceutical firms to give discounts on drugs to hospitals serving disadvantaged communities.

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