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The American Medical Association estimates that the number of physicians in privatepractice has dropped 13% in the last decade, largely due to financial pressures and administrative burdens. 1 In the face of these economic headwinds, many doctors have decided to sell their practices.
How can healthcare marketers and executives engage doctors in impactful storytelling to improve patient outcomes? Elizabeth Healthcare, shares actionable strategies to overcome doctor reluctance and create powerful, doctor-driven marketing programs. Identify doctors' strengths and preferences (e.g.,
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Some of the methods will be strategies clients need to learn and maintain in their own life—for example, exposure and response prevention practice for OCD clients, or sticking to a doctor-approved exercise schedule to help alleviate depression. EHR integration can help with keeping treatment plans organized in patient records.
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Russ serves as the Director of Workforce Recruitment and Retention for the Veterans Health Administration, the nation’s largest integrated healthcare system comprised of 170 medical centers and over 1,000 community-based outpatient clinics serving over nine million enrolled veterans each year. And finally, we have Russ Peal.
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