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How Pharmaceuticals Can Unlock the Power of Influencer Marketing

Healthcare Success

But with all the regulations, can pharmaceutical marketers really utilize influencers to reach consumers and HCPs? This episode is essential listening for pharmaceutical and other healthcare leaders looking for modern ways to engage their audience, increase brand awareness, and boost sales. I'm a pharmaceutical physician.

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Monthly Round-Up of What to Read on Pharma Law and Policy 

Bill Of Health

Each month, members of the Program On Regulation, Therapeutics, And Law (PORTAL) review the peer-reviewed medical literature to identify interesting empirical studies, policy analyses, and editorials on health law and policy issues. Holding Pharmaceutical and Medical Device Executives Accountable as Responsible Corporate Officers.

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A Shared Responsibility Model

Bill Of Health

Several international health law mechanisms, such as the International Health Regulations (IHR) and “ soft law ” frameworks , try to bring together relevant stakeholders to the table, help ensure international sharing of medical information, and facilitate equitable distribution of the benefits of research in developing vaccines and therapeutics.

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Media Mix Transformation for Pharma Marketers: The Power of CTV & Digital Video

HIT Consultant

Lauren Ohlsson, Lead of Industry Solutions, Pharmaceutical and Healthcare, at VDX.tv. Consumers continue to cut ties with traditional TV and cable services, prompting industries like the prescription pharmaceutical industry to evolve their marketing mix to accommodate emerging media. . About Lauren Ohlsson.

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The Pandemic Treaty as a Framework for Global Solidarity: Extraterritorial Human Rights Obligations in Global Health Governance

Bill Of Health

WHO secured the incorporation of human rights in the 2005 revision of the International Health Regulations (IHR), with States recognizing that “implementation of these Regulations shall be with full respect for the dignity, human rights and fundamental freedoms of persons.”

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Conclusion to the Symposium: From Principles to Practice: Human Rights and Public Health Emergencies

Bill Of Health

Without adequate guidance for how to comply with human rights in the context of public health emergencies, the authors therefore noted that States commonly “exceeded permissible derogations from the ICCPR” and faced “little accountability for their actions whether on domestic or international levels.” Ahmed et al.

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COVID-19 Showcased Failed Global Cooperation

Bill Of Health

However, the deep wounds of the pandemic remain, compelling those concerned about this pandemic and future health emergencies to account for catastrophic failures by those in power. That has created deep inequities in access to health products that can save lives.