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How Pharmaceuticals Can Unlock the Power of Influencer Marketing

Healthcare Success

But with all the regulations, can pharmaceutical marketers really utilize influencers to reach consumers and HCPs? Listen to our latest podcast as Malcolm Bohm, strategic advisor and board member for multiple life sciences companies, reveals how influencer collaborations can transform brand advocacy and audience engagement.

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Healthcare & Life Science M&A Activity Plummets 1H’22

HIT Consultant

What You Should Know: – The index of Healthcare & Life Science equities tracked by Stout was down 16.8% – Healthcare & Life Science M&A activity plummeted to 338 deals in Q2 2022 versus 535 in Q2 2021 and a record 565 deals in Q4 2021. Medical Device equities were down 18.5%

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How the Life Sciences Industry Can Boost Diversity and Inclusion Efforts

HIT Consultant

Although it is well established that diversity improves outcomes and drives excellence, implementing diversity lags behind in many industries, including life sciences and healthcare. The pharmaceutical industry differs in many ways from other industries. Other Steps Life Sciences Companies Can Take to Improve Diversity.

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The Role of AI in Streamlining Drug Discovery and Clinical Trials: A New Era in Pharmaceutical Innovation

HIT Consultant

In the rapidly evolving world of pharmaceuticals, artificial intelligence (AI) is emerging as a game-changer. These models can simulate how potential drugs will behave in the human body, taking into account factors such as metabolism, toxicity, and efficacy.

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Digiceuticals: Driving Growth Through Digital Health Services

HIT Consultant

Subhro Mallik, SVP & Head of Life Sciences at Infosys. The new normal has thrown up opportunities as well as risks for pharmaceutical companies. The application of digital technologies in pharmaceuticals – digiceuticals – is a promising way forward. There was tremendous interest in telemedicine before 2020.

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Insights Management: A New Paradigm for Cancer Treatment

HIT Consultant

Lance Hill, CEO of Within3 The cancer market for the pharma industry accounts for about a third of their product pipeline. With oncology drug sales set to top $390 billion by 2027 , life science companies are aligning efforts to prioritize this critical market opportunity ahead of competitors.

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Servant Leadership at Its Finest: A Q&A With Life Science Leader, Liz Paulson

Lexis Nexis

The Healthcare Businesswomen’s Association (HBA) recognized Liz Paulson, LexisNexis® Risk Solutions Life Science Leader, with its prestigious STAR Award at its Woman of the Year luncheon on May 16, 2023. I decided to pursue work in pharmaceuticals next so I could help more than one individual at a time and have a greater impact.